Woamy to protect precious Keloa Eyewear

Woamy biofoam continues to expand its reach into new applications and customer segments. One of our exciting collaborations is with Keloa Eyewear, a Finnish manufacturer known for crafting unique, handmade eyewear using natural materials such as birch bark and reindeer antlers. Each antler is inherently one-of-a-kind, guiding the shape and character of every frame and resulting in truly individual pieces. 

Woamy is proud to partner with Keloa Eyewear, a brand that shares our deep commitment to sustainability. It is inspiring to see our biofoam used for new applications; where the Woamy padded flexible sheets integrate seamlessly into their packaging and add meaningful value to both the brand and its end customers. 

Laura Knuuti from Keloa is extremely happy to have found Woamy: “I have been looking for a suitable packaging material for my products for a long time. Keloa wood and reindeer antler frames are packed in plywood eyeglass case, which is beautiful, but without padding, the glasses wobble around inside. No padding that I have tried before Woamy has been both functional, beautiful and an ecological choice. I was positively surprised by Woamy in every way. Padding the case with Woamy is easy and quick, because the size of Woamy is just the right size. On the other hand, it gives just enough cushioning that all eyeglass models, regardless of size, now fit perfectly in the case. Woamy's beauty and functionality perfectly complement the unique eyeglass frames that deserve worthy packaging. The cream color also works well with my products and now I can be sure that the glasses will not wobble during transport. The most important criterion was that the lenses should not be scratched by the padding, and luckily Woamy passed the abrasion tests with flying colors.” 

KELOA produces unique sustainable eyeglass frames and jewellery handmade from Finnish natural materials, birch bark and reindeer antler. Keloa Eyewear started when Laura, an optometrist by profession, and her family moved from Southern Finland to Finnish Lapland. As a curious person, Laura wandered around the forests, swamps, and fells surrounding her new home with her dog when the two found a large but mossy reindeer antler. As a young optometry student, Laura dreamed of making her own frame one day, and this dream came alive again. Laura signed up for a reindeer antler course (yes, they do exist in Lapland) with the intention of making sunglasses.